● Live 5,313 audits run

Show up in the
conversation. When buyers ask AI about your competitors.

Search has fractured. Your buyers aren't clicking through Google results. They're asking ChatGPT.

And the answers mention your competitors, not you. Knowatoa finds the content gaps and tells you exactly what to publish to close them.

No credit card 60 seconds
knowatoa.com/dashboard
Competitive Visibility Analysis
How often each brand appears across AI engines
Brand ChatGPT Claude Gemini Meta AI Perplexity AI Mode AI Overviews
A Acme YOU
30% 34% 34% 30% 36% 32% 28%
C competitor
6% 4% 8% 4% 24% 5% 7%
R rival
4% 2% 2% 2% 22% 3% 4%
C challenger
8% 8% 12% 10% 30% 11% 9%
Agents & Actions
BETA
Connie Content Writer S M T W T F S
Draft an article on "What happens if AI models stop citing your site?"
Sam SEO Analyst daily
Research content gaps to find new questions
Trusted by teams at
SegMetrics Geocodio Referral Rock TRMNL Momentic TipTop Compound Growth VertoDigital Big Leap No Bad Days ApartmentSEO SegMetrics Geocodio Referral Rock TRMNL Momentic TipTop Compound Growth VertoDigital Big Leap No Bad Days ApartmentSEO
What you actually get

Everything you need to show up in AI answers.

Six jobs Knowatoa does every week so you can stop guessing and start publishing with intent.

01 / Visibility CITED

See what's working.

The URLs AI is already citing for your brand, and the ones outperforming everything else on your site.

Total citations 14,215
Other33%
Tech31%
Consulting11%
News9%
Reference5%
Rest10%
Unique domains: 1,767 Last 7 days
02 / Gap analysis OPPORTUNITY

Find where you're losing.

See which competitors dominate which questions, then close the gap with targeted content.

Head-to-Head: You vs. Rival-Co STRONGEST
Comp-only Qs
32
Shared
19
Your unique
26
3,886,010 monthly search vol.
03 / Agents Done for you

Get the content drafted for you.

Sam researches gaps. Connie writes the drafts. You see what's happening every day. Review, approve, or let it auto-approve at 10 AM.

Connie Content Writer S M T W T F S
Draft an article on "What should I actually be doing to show up in AI search…"
Sam SEO Analyst daily
Research content gaps to find new questions
Auto-approve at 10:00 AM EDT
04 / Cross-model 7 ENGINES

Win on every platform, not just one.

Most brands show up on one AI and miss the others. See exactly what to fix per platform.

ServiceVisibility
ChatGPT ChatGPT 51%
Claude Claude 23%
Perplexity Perplexity 36%
+ 4 more AI Mode AI Overviews Gemini Meta AI
05 / Appearance WEEKLY

Show up in the answer.

Track whether you appear in the answer at all, across every major AI platform, every week.

Mentions %
You Comp Rival
8w agoDatenow
06 / Compounding PROOF

Watch your position compound.

Track how citations, sentiment, and visibility shift as you publish. Prove what's working.

Citations+128%
Sentiment+22 pts
Visibility+41%
The mechanism

A new playbook for a new search.

Search optimization hasn't changed as much as you'd think. Keywords are questions now. Sources matter more than domains. And repetition, the thing Google used to punish, is how you win in AI.

01 Track

Start with questions that matter.

Nobody has the data on what buyers are typing into ChatGPT. So we generate the most likely questions, help pick the ones worth fighting for, and pull the answers AIs are giving today.

→ "Is acme corp a trustworthy brand?"
→ "What is the best AI Search tool for SaaS founders?"
… 27 more
02 Find gaps

See who's winning the answer and why.

For every question you're tracking, we show you which competitors are getting cited, which sources are shaping the answer, and where you're invisible. No SEO tool can show you this.

Reddit
42%
YouTube
28%
G2
18%
03 Publish

Turn gaps into published content.

Every gap is a brief assigned to an AI agent that drafts, researches, or checks on schedule. You approve and ship. Citations compound.

Connie · Content Writer
T · F
Draft an article on "What should I actually be doing to show up in AI s…"
Sam · SEO Analyst
daily
Research content gaps to find new questions
In customer voice

Marketers who stopped watching and started publishing.

"We replaced PromptWatch with Knowatoa. The data is better, the article creation is better, and it's the first AI search tool that's actually moving our content off the drawing board."
Keith Perhac
Keith Perhac
Founder, SegMetrics
"We showed up in AI Overviews and Perplexity within two weeks of using Knowatoa."
Michele Hansen
Michele Hansen
Co-founder & CEO, Geocodio
"Knowatoa has become a key part of how we report on and shape strategy for our clients. It gives us clearer visibility into where brands appear, and where they don't — it's an integral part of how we approach SEO today."
Tim Lowry
Tim Lowry
Founder, tiptop Search + Marketing Agency
For the skeptics

Still wondering if you're in the conversation?

Run a free audit. No credit card. 60 seconds. You'll see exactly where you stand across ChatGPT, AI Overviews, and AI Mode.

Pricing

Two plans. Both cheaper than a lost lead.

Starter

Small teams

For small teams getting their bearings in AI search.

$59 /mo
Start your free audit
  • See which AI answers you're missing from
  • See exactly where competitors show up and you don't
  • Find which sites AI models trust most
  • Weekly: what changed, what to publish next
  • Check visibility in every language and market you care about
  • AI search services
    ChatGPT ChatGPT
    AI Overviews AI Overviews
    AI Mode AI Mode
  • Know when AI starts saying the wrong things about you
Choose Starter if you're:
  • → Getting your bearings in AI search
  • → Tracking a focused set of core questions
  • → Comfortable executing content yourself
MOST POPULAR

Growth

Strategy + DFY

For teams ready for a content strategy, not random acts of marketing.

$199 /mo
Start your free audit
Everything in Starter, plus:
  • AI search services
    ChatGPT ChatGPT
    AI Overviews AI Overviews
    AI Mode AI Mode
    Claude Claude
    Gemini Gemini
    Meta AI Meta AI
    Perplexity Perplexity
  • Track more topics without worrying about volume limits
  • Plug AI Search metrics into your reporting stack
    API Access
    Looker Studio
    NinjaCat
  • Get a dedicated account rep who knows your setup
Choose Growth if you're:
  • → Showing AI search results to leadership every month
  • → Ready for AI visibility data inside your existing reporting stack
  • → Looking for a human who knows your account when things change
Prices in USD · cancel anytime · annual pricing available

Built by marketers for marketers.

Ryan Castillo
Ryan Castillo
Co-founder

Spent a decade as Director of Marketing, Director of Data, and Consultant at multiple B2B SaaS companies, reporting to C-suites on what's working and what's not. Ran the plays and owned the numbers.

Now doing the same for AI search: helping brands win more prospects.

Michael Buckbee
Michael Buckbee
Co-founder

Former Director of Demand Generation at Varonis, where he grew organic search traffic 10x. Twenty years of figuring out how to make technical products show up in search results.

Now figuring out the AI search playbook as search evolves.

"We've spent years coaching SaaS companies on marketing. Now everyone wants to know how we show up in AI search. Knowatoa is how."

The last word

The conversations are happening whether you're in them or not.

No credit card · 60 seconds · 7 AI engines