About Us

Why We Created Knowatoa

AI tools like ChatGPT, Google's Gemini, and are changing the way users interact with search engines.

While these tools are incredibly powerful, they also present significant challenges for businesses:

  • Ensuring their brands are visible in AI-driven search results
  • Making sure their brands are properly understood
  • Maintaining accurate representation across AI platforms

We created Knowatoa to solve this problem. Our mission is to help businesses win the AI search game by ensuring they remain discoverable, relevant, and competitive in a rapidly evolving digital landscape.

Founders

Michael Buckbee

Michael Buckbee

Michael is a serial entrepreneur and software developer who has founded multiple successful startups in the cybersecurity space.

With over a decade of experience in marketing and technology, he previously worked as a Director of Demand Generation for a public cybersecurity company as well as consulting for multiple YC startups

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Ryan Castillo

Ryan is an author, developer and data-scientist with a passion for helping and teaching others.

His deep expertise in large scale systems, data visualization and AI has helped Fortune 500 companies, the US Navy and startups of all sizes.

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Ryan Castillo

How We Help

Ensuring Your Site is AI Indexable

AI tools need to access and interpret your site correctly to recommend your business. We ensure your website is optimized for AI, improving its compatibility with the latest AI platforms.

Maintaining Accurate Representation

AI systems often pull outdated or incomplete information about businesses. We help you verify and maintain up-to-date, accurate data, so your brand is always represented correctly in AI responses.

Uncovering Content Opportunities

Traditional SEO strategies fall short in the AI-first era. We identify content gaps and strategic opportunities to position your business ahead of competitors in AI-driven search results.

Shaping Positive AI Sentiment

AI-generated insights and opinions shape how users perceive your brand. We analyze and improve how AI tools talk about your business, enhancing your reputation and influence.