Google AI Mode

AI Mode Brand Monitoring

Google's AI Mode provides comprehensive, conversational AI search with 100 million users in the US alone. When users ask complex questions about your industry, is your brand part of Google's AI-generated answers? Knowatoa helps you find out and take action.

100M
Monthly Users (US + India)1
75M
Daily Active Users2
200+
Countries Available3

How People Are Using AI Mode

AI Mode is Google's most advanced AI search experience, offering conversational interactions with multi-step reasoning, real-time web access, and prominent source citations.4

35+
Languages Supported

Multi-language support enabling global brand visibility tracking

Gemini 3
Powered By

Google's most advanced AI model with enhanced reasoning

100s
Deep Search Queries

Issues hundreds of searches per query for comprehensive answers

Conversational Search

AI Mode offers a conversational interface where users can ask follow-up questions, making complex research more natural and brand comparisons more detailed.4

Deep Search Capabilities

AI Mode's query fan-out technique issues hundreds of searches simultaneously, discovering hyper-relevant content and creating expert-level cited reports.5

Prominent Source Citations

Sources are displayed more prominently in AI Mode compared to traditional search, making citation tracking and optimization essential for visibility.4

Agentic Capabilities

AI Mode can perform multi-step tasks like finding tickets or making reservations, creating new opportunities for transactional brand visibility.6

Why Your AI Mode Visibility Matters

AI Mode represents Google's vision for the future of search: conversational, comprehensive, and fully integrated with AI capabilities. It is not an experiment; it is the direction Google is taking search for billions of users.

As AI Mode expands to more countries and languages, early monitoring and optimization provides a significant competitive advantage. Brands that understand how to appear in AI Mode's comprehensive answers today will dominate search visibility tomorrow. Knowatoa shows you exactly where you stand.

How AI search engines perceive your brand - sentiment comparison across ChatGPT, Claude, Gemini, and other AI platforms
Diagram showing how AI Mode combines Gemini 2.0 with Deep Search to filter and present results - complex queries flow through Google's advanced AI layer, which applies sentiment before synthesizing information from multiple web sources

Visibility Is Not Enough: Sentiment Decides the Sale

When AI Mode generates comprehensive answers using Deep Search, it synthesizes information from hundreds of sources and presents a cohesive narrative. Your brand is either part of that narrative or conspicuously absent.

Because AI Mode users are asking complex, multi-faceted questions, the nuance of how your brand is presented matters greatly. AI Mode does not just list options; it provides context, comparisons, and recommendations that shape user perception.

Knowatoa tracks not only whether you are mentioned in AI Mode, but also how you are described. We monitor sentiment across every response so you can catch reputation issues early and understand exactly how Google's most advanced AI perceives your brand.

Competitive visibility analysis showing how often each brand appears across AI search engines

How to Improve Your AI Mode Visibility

Comprehensive Content

Create in-depth, well-researched content that AI Mode can use as authoritative sources for its comprehensive answers.

Source-Friendly Structure

Structure your content to make it easy for AI Mode to extract and cite specific information in its detailed responses.

Conversational Content

Develop content that answers complex, multi-faceted questions that AI Mode users are likely to ask in conversational format.

Global Reach

With 35+ languages and 200+ countries, optimize your presence across different markets as AI Mode expands globally.

Read our AI Search Optimization Guide

AI Mode vs AI Overviews

While both are Google AI search features, they serve different purposes and offer different opportunities for brand visibility:

AI Overviews AI Overviews

  • Appears at top of standard search results
  • Brief, synthesized answers
  • Passive, automatic display
  • 2B monthly users, 18% of searches

AI Mode AI Mode

  • Dedicated conversational interface
  • Comprehensive, expert-level answers
  • Active, user-initiated engagement
  • 100M users, rapidly expanding

Knowatoa tracks both features separately so you can understand your brand's performance across Google's full AI search ecosystem.

What Marketers Are Saying

Hear from marketing leaders who use Knowatoa to track their AI search visibility.

"Knowatoa helps you stay ahead. AI-driven rankings, and algorithm shifts are why tools like Knowatoa are essential for modern marketers."
Lily Patrascu
Lily Patrascu

CEO, Brand Fame

"Knowatoa helps you get in early to take advantage of ChatGPT and other AI tools before stricter ranking measures get put in place. You can rack up some great wins."
Ellie McIntyre
Ellie McIntyre

Founder, Paprika Marketing

Start Tracking Your AI Mode Visibility

See exactly when Google's AI Mode mentions your brand in its comprehensive, conversational answers. Set up monitoring and get your first insights with our free onboarding.

Sources

  1. TechCrunch, "Google's AI Overviews have 2B monthly users, AI Mode 100M in the US and India," July 2025
  2. Google Blog, "Expanding AI Overviews and introducing AI Mode"
  3. SUSO Digital, "Your Guide to Visibility in Google AI Mode"
  4. DAC Group, "The Google March 2025 Core Update rollout is complete and AI Mode is live in Labs"
  5. Deeper Insights, "Google AI Mode & Gemini 2.5: Everything You Need to Know"
  6. Google Blog, "AI Mode in Google Search: Updates from Google I/O 2025"