New guide Knowatoa for Paid Ads Research
Michael Buckbee

Tag and Organize Your Questions

Michael Buckbee

We built tagging because we needed it ourselves. As we tracked more and more questions, our lists became a bit of a mess. We wanted a simple way to create our own categories: for a specific product, a marketing campaign, or a stage in the sales funnel.

Now, you can add custom tags to any question you’re tracking.

A simple way to group your questions

When you click the tag icon on a question, you can type in whatever you want. If the tag already exists, you can pick it from a list. If it’s new, just hit enter to create it. We made this so you can add or remove tags without ever leaving the main question list.

Each new tag gets a color, which helps with quickly scanning the list to see how questions are grouped. I find this helps me spot patterns without having to filter anything.

And if you need to organize a bunch of questions at once, you can select them all and use the bulk actions menu to add a tag to the whole group.

How to start tagging

Go to the question list for any of your topics and click the small tag icon next to a question. That opens the editor. You can type to find a tag you’ve already made or create a new one on the spot.

One thing I think is helpful: tags are specific to each topic. This means you can have a “Q1-Campaign” tag for one topic and a completely separate “Q1-Campaign” tag for another. They won’t get mixed up, which keeps your organization clean.